German Football in China – You Are The Bundesliga
Bundesliga is back on the pitch since mid-August and all fans are excited about the new season 2021/22.
German Centre Beijing, Bundesliga International and VfL Wolfsburg are teaming up to bring you an evening full of football: Get a behind-the-scenes look of Bundesliga in China, hear about VfL Wolfsburg and their activities here, talk about football, and meet Bundesliga fans.
And on top is this: Grab the chance to take a photo with the “Meisterschale” trophy and Wolfsburg’s mascot Wölfi!
We invite you to join us for this football event on Wednesday, 15 September 2021, from 6pm in German Centre Beijing on 11th floor in DRC Liangmaqiao Office Building.
- 18:00h: Registration, photos & networking
- 18:30h: “Bundesliga in China” by Patrick STÜBER, Chief Representative/Head of China, Bundesliga International GmbH Beijing Representative Office
- 19:00h: “VfL Wolfsburg in China” by LIU Na, General Manager, VfL Wolfsburg (Beijing) Football Club Co., Ltd.
- 19:10h: Q&A
- 19:30h: Photos & networking
Patrick Stüber, Chief Representative/Head of China for Bundesliga International
A qualified business economist, Patrick Stüber joined DFL Group in 2007 as a DFL Management Trainee. He developed into different roles in international audio-visual media rights thereafter and gained experience in sports media rights, international marketing and digital media.
At the beginning of 2019, Patrick was appointed Chief Representative/Head of China for Bundesliga International to lead the organisation’s new office in Beijing. Prior to his career in the sports industry he worked for Daimler Group, focusing on the Mercedes-Benz brand.
Ms. Liu Na, General Manager of VfL Wolfsburg China Office.
Graduated from the Communication University of China. As a former on-camera correspondent at BTV Sports Channel, she possesses rich and in-depth understanding of the sports industry. By conducting impressive reports on various international and domestic sporting events and elite athletes, she won the first prize multiple times in the national competition of news and special programs. Later, she served as Head of PR and Marketing at Lamborghini China, with extensive experience in brand management and marketing.
In 2016, Ms. Liu Na joined VfL Wolfsburg and has been dedicated to helping the German club to expand its presence and influence in China as well as promoting the development of Chinese football. Today, VfL Wolfsburg has the most Chinese partners among all European football clubs.
DATE: 15 September 2021, 18:00 - 20:00h (Beijing Time)
VENUE: German Centre Beijing
11th Floor, Unit 1101D, DRC Liangmaqiao Diplomatic Office Building
19 Dongfang East Road, Chaoyang District, 100600 Beijing